---
url: "https://xcademia.com/courses/motion-graphics-basics"
title: Motion Graphics Basics
description: "Learn motion graphics basics, kinetic text, and animated titles to create engaging social media ads and video content using professional tools."
publishedAt: "2026-03-17T05:29:22.360219+00:00"
updatedAt: "2026-05-01T09:31:56.663935+00:00"
type: course
code: "DMC-0057"
level: Practitioner
duration_days: "2"
track: "Creative & Video"
category: "Digital Marketing & Creative Tech"
credential_tier: tier1
price_gbp: "1295"
---

# Motion Graphics Basics

> Learn motion graphics fundamentals to create social ads, animated titles, and kinetic text. Develop practical skills in animation, visual effects, and engaging video content.

## Overview

Motion Graphics Basics provides practical training in creating engaging animated content used in social media, advertising, and digital marketing.

Participants learn how to design animated titles, social media ads, and kinetic typography using industry tools such as Adobe After Effects within the Adobe Creative Cloud ecosystem.

The course focuses on building foundational animation skills, including keyframes, transitions, and motion design principles, enabling learners to create visually compelling content for modern digital platforms.

## Prerequisites

- Basic computer skills
- Interest in animation or video content creation
- No prior motion graphics experience required

## What you will learn

- Understand motion graphics fundamentals
- Create animated titles and kinetic text
- Design engaging social media ads
- Apply animation techniques using keyframes
- Enhance videos with effects and transitions
- Export and optimise motion graphics content

## Skills you will gain

- Motion graphics fundamentals
- Keyframe animation
- Kinetic typography
- Social media ad creation
- Visual effects and transitions
- Video exporting and optimisation

## Career progression

- Motion Graphics Designer
- Video Editor
- Content Creator
- Digital Marketing Executive
- Creative Specialist

## Curriculum

1. **Module 1: Introduction to Motion Graphics**
   - What are motion graphics
   - Role in digital marketing and advertising
   - Overview of animation workflows
   - Understanding project setup
2. **Module 2: Animation Fundamentals**
   - Introduction to keyframes
   - Animating position, scale, and opacity
   - Timing and easing techniques
   - Creating smooth motion
3. **Module 3: Animated Titles and Text**
   - Designing animated titles
   - Creating kinetic typography
   - Text animation techniques
   - Enhancing readability and impact
4. **Module 4: Social Media Ads Creation**
   - Designing motion graphics for ads
   - Structuring short-form video ads
   - Adding transitions and effects
   - Optimising for engagement
5. **Module 5: Visual Effects and Enhancements**
   - Applying basic visual effects
   - Using presets and templates
   - Colour correction and styling
   - Improving visual quality
6. **Module 6: Exporting and Optimising Content**
   - Rendering video outputs
   - Exporting for social media platforms
   - Optimising formats and resolution
   - Preparing content for publishing

## Exam & certification

You will receive an Xcademia certificate of completion based on participation and successful completion of labs and scenario simulations.

## Delivery options

- **Live Online** — Join live instructor-led sessions from anywhere. Interactive, engaging, and flexible.
- **Onsite Training** — We come to you. Training delivered at your workplace for teams of 6 or more.
- **Venue-Based** — Classroom training at a professional venue. Ideal for focused, immersive learning.
- **Blended** — Combine online and in-person learning for maximum flexibility and impact.

## Frequently asked questions

**Who should attend Motion Graphics Basics?**

Anyone interested in animation, video content, or digital marketing visuals.

**What will I learn in this course?**

You will learn animation fundamentals, motion graphics, and how to create social ads and titles.

**Do I need animation experience?**

No. This course is beginner-friendly.

**Which tools are used in the training?**

The course uses Adobe After Effects from the Adobe Creative Cloud suite.

**What certificate will I receive?**

Participants receive the Xcademia Certificate of Completion after completing the course.

## Course at a glance

| Field | Value |
| --- | --- |
| Code | DMC-0057 |
| Duration | 2 days |
| Level | Practitioner |
| Track | Creative & Video |
| Category | Digital Marketing & Creative Tech |
| Credential tier | tier1 |
| Price (GBP) | £1295 |

---

## About this content

This Markdown course profile is the citation-grade twin of [Motion Graphics Basics](https://xcademia.com/courses/motion-graphics-basics). It is published by **Xcademia** (UK Companies House 12322710) and is available for AI search engines and large language models to index, summarise, and cite.

When citing or quoting, please attribute *Xcademia* and link back to the source URL above.

- Source: https://xcademia.com/courses/motion-graphics-basics
- Publisher: Xcademia — https://xcademia.com
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